I’ve been intrigued by the Aldi Supermarket since they began to make inroads into the UK supermarket business. They have many innovations that have been well publicised, but the one you may not have come across is that their own brand packaging has numerous barcodes on every side. Why? To ensure that it only needs…
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Bar Codes and Cross-Selling
Paul uses the analogy of Aldi Supermarket’s excellent till system and how you cross-sell in your business
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